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How-To: BalmShelter Tinted Moisturizer SPF 18

This weightless, silky-smooth tinted moisturizer with SPF 18 offers sun protection for everyday drama while helping to improve the look of your skin’s tone and texture, leaving you with a polished complexion.

How-To: Nude Tude Eyeshadow Palette

This amazing palette consists of 12 beautiful shadows that make wearing nudes sexy! These satiny smooth colors can be applied naturally, i.e. “let me slip into something more comfortable” or beautifully layered. The wide range gives you light highlighters as well as brazen bold shades that work to add definition and emphasis to your lids. Nude`tude allows you to dramatically dress up your eyes—if nothing 


theBalm was founded in 2004 by Marissa Shipman who realized there were a few simple products she needed to help her look and feel glam all the time-and if she needed them, other women did too. theBalm cosmetics has a complete line of makeup start from skin care, hair care, and nail polish.

With a "beauty in five minutes" philosophy, theBalm's multi-use, mega fabulous products have become its calling card, offering quick fixes and wondrous solutions for a wide range of beauty

theBalm has been created wearable colors with fantastic formulas so all of women can look beautiful and feel fabulous. Fast forward ten years, you can now find theBalm's Paraben and Cruelty-Free products worldwide.