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Ulric De Varens founded in 1983 by Ulric Viellard that developed original also creative perfume with an emphasis on fun at affordable prices.

In addition to fragrances for men and women, the company also produces a line of body care products, women's cosmetics, home fragrances and candles, as well as jewelry, offered through the same retail outlets. Designer Ulric de Varens has 127 perfumes in our fragrance base. The earliest edition was created in 1985 and the newest is from 2014.